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News from Jules

View this issue online

23rd October, 2008


Hello %firstname_fix%,

Welcome to another issue of News from Jules!

If you're joining us for the first time, welcome! I hope you find each and every issue full of useful information and resources to help you with your Internet marketing efforts.

%firstname_fix%, there's been some great developments brewing during the past couple of weeks and bringing in some keen attention from some of the most respected marketers online.

Mega Profits Group has a concept that is creating some buzz. For anyone who is a: Webmaster, Site Owner, Publisher, List Owner, this is really something to take a close look at right away - yes it is free to join, but I strongly advise not to wait. Get the whole scoop at Mega Profits Group.

Until next time, have a great week, stay safe, and God Bless.

Kindest regards,





Jullieanne Matheson
Publisher/Editor
News from Jules

Email Jules

Feature Article


How To Drive Traffic To Your Web Site Using Free Ezine Advertising

© 2008 Jullieanne Matheson

For the Internet Marketer in search of targeted free and low cost advertising, ezines are still an excellent resource for delivering targeted traffic web site traffic. Not to mention, ezine advertising is one of the oldest and widely used methods of Internet advertising still utilized today. Why? Because it works.

For those unfamiliar with ezines, they are basically free magazine subscriptions but composed online and delivered electronically to the readers inbox.

By implementing the following strategies, you can successfully obtain hundreds of dollars worth of ezine advertising on a continuous basis, and it's absolutely free.

Before you begin any ezine advertising campaign, ensure you create a separate email address designated soley for the purpose of holding your ezine subscriptions - this will be a very important step to help you stay organized while tracking your ezine ads.

Be careful when using free email accounts. In the event your are not able to check your email for several days, there may be a chance your email inbox will become too full. Should your emails begin to bounce, your classified ads will not be published.

If you do not have access to a separate email account from your current internet service provider, and need to set one or more free email accounts, it’s best to select ones with large amounts of storage space, such as: http://www.gmail.com

To get started with your free ezine advertising campaign, visit the following site for one-click subscription: http://www.ezines-r-us.com/clad/freeadvertising.php

This is a free service you can use which will automatically subscribe you to several high quality ezines. Once you start receiving your welcome emails, instructions are typically provided to assist you in submitting your ad to each individual ezine.

Several of these ezines offer free weekly classifieds to subscribers, so your next step is to browse through the ezines, while keeping an eye out for the directions provided as to how and where to submit your next free classified.

This is now an excellent time to start making reference to the ezines which offered quality content and perhaps valuable resources.

Each ezine will have slightly different specifications for the format of your classified ad, however, most use a standard 5 lines long @ 65 characters per line rule.

There are several good resources you can use to make sure each line is formatted correctly.

You can use a valuable well-used resource such as an online text editor, simply enter your ad copy and specify the number of characters per line: http://formatit.com

You can also download free software called NoteTab Light and format the characters per line directly from your computer: http://notetab.com

Now that you are submitting free classified ads, you can now use the information received via the ezines to obtain even more valuable free advertising such as banner ads, sponsor ads, solo advertising, and more. Watch for those ezines that offer contests for you to win more advertising.

In addition to using this opportunity to submit your ads, another great benefit is that you will sometimes find the publishers sending specials and discounted advertising rates straight to your inbox.

If you're smart from the start, you will be tracking your campaigns to determine the effectiveness of your ad, and which ezines are performing the best. This will give you a real jump start when you want to order some paid ezine ads.

Subscribing to various ezines is an excellent business strategy for gaining ongoing free advertising, opportunities to win advertising, tweaking your ad copy, discovering which ezine subscribers are most responsive, and access to valuable discounted advertising offers.

For the new and experienced marketer alike, spending the time each day to browse the ezines will inevitably result in saving a lot of money in the long run.

While the initial process can be time consuming, the time you spend will be a worthy investment.

About the Author: Jullieanne Matheson - Online since '99. Successful ezine advertising campaigns begin at: http://www.ezines-r-us.com Upgrade your advertising, try targeted solo ads that really work! Check out the high quality ezines here: http://www.ezines-r-us.com/targeted-solo-ads

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Featured Tip

Is Internet Marketing Recession Proof?

© Brian Rooney

It's time for a reality check.

I know the media is going crazy with talk about a recession. But it may help to remember that the news media makes more money when the news is bad and these media companies are profit driven just like any other business on the planet.

Do yourself a favor:

Turn off that ridiculous news channel and read some articles on marketing.

Here's the "reality": The media has NO clue what is really going on. They're guessing and their job, overall, is to predict the worst possible scenario.

Folks are running around in panic mode because of their FEAR of what the media says is coming. But these folks forget that within the space of 1 week, the same news channel will broadcast on Monday that we're in a recession; Tuesday, they come back and say, "Well ... it may not be that bad after all."; then on Wednesday, they are talking about the possibility of a full-blown Depression.

So let's look at some actual facts about the Depression of the 1930's. (Note: I'm no economics wizard. I dropped out of college during my first semester. I recognize that there are people with degrees that will take exception to what I'm about to say so let me be clear that these are my own thoughts and I stand by them personally.)

Yes... The Depression was a challenging time. The economy in America went through massive changes. The overall "doom and gloom" have been well documented so I won't go in to all of that here.

But do you realize that one of our nations most monumental achievements was also accomplished during the Depression? That achievement: Hoover Dam.

The actual cost of Hoover Dam, the All-American Canal, the town of Boulder City, highways, railroads and various other works was $165 million. And that was the total in the 1930's. Can you imagine what that amount would be in today's dollars?

Change is inevitable. Life changes. Business changes. The economy changes.

What you do NOT want to do is give in to the fear associated with change.

Salt used to be a form of currency many many years ago.

Today, we sprinkle it on our food for flavor!

Can you imagine the fear that must have been present when people started sprinkling the money of the day on their steaks!?!?

The economy during the Depression was more industrial, based on manufacturing.

Today, the economy is much more diversified.

The Internet gives us a massive advantage today as compared to the 1930's.

Internet Marketing gives you access to a worldwide market of billions of possible customers. If the economy in one particular company struggles, you can focus your marketing on other countries.

Using the Internet for your marketing dramatically reduces the cost of reaching your market.

The Internet makes it easier to release new products and services quickly.

The Internet makes it easier to identify and respond to new opportunities.

This is not a time for fear. This is a time to be alert, awake, and looking for opportunities presented by changing times. And above all else, this is a time to be positive and BELIEVING that you are going to prosper.

I personally believe that fortunes will be made by those that are staying positive and adapting to the market situations. I also believe that those who live in fear will create a self-fulfilling prophecy of lack and loss.

The choice is ours.

From a purely business perspective, Internet Marketers are in a unique position to benefit as they have the ability to shift their focus to countries and consumers that are in a position to benefit from their offers.

This is not a time for fear. This is a season of opportunity!

Embrace that opportunity in your business and in your life!

About the Author: Brian Rooney is the co-founder of TrafficWave.net LLC. TrafficWave.net provides Email Marketing tools such as AutoResponders and AdTracking services to thousands of clients worldwide. Visit Brian online at www.trafficwave.net

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If you have any concerns, or wish to tell me what you like or don't like about our issues, please speak! Your comments and questions are always welcome. Please don't hesitate to contact me!